Everyone loves podcasts, but why are they so popular? It seems that everyday people are falling more into the charms of podcasts. And this multi-faceted source of entertainment is sure to become more popular in the coming years.
Podcasts are comparatively a new medium. But within these past few years, they have created a separate space for themselves as we have seen them being created and downloaded at huge rates.
Let us look at the various factors that make podcasts achieve this skyrocketing popularity.
Easy access
One of the major reasons for their mass appeal is the ease of accessing a podcast. Anyone with a smartphone, laptop, or tablet with a secure internet connection can access podcasts with minimal effort. On most phones, you will have an inbuilt podcasting app. If not there, a few fast swipes, and you can have the app. If you are using a computer, you can just type podcast in Google search, and you have access to the fascinating and creative world of podcasts.
Along with the ease of accessing them, podcasts are free in 99 percent of cases. Sure, you can access podcasts by subscribing to a premium listening app like Spotify, but in most cases, they are free.
You can listen to anything you want
It is estimated that there are over 2.4 million podcasts with more than 66 million episodes. There are numerous podcasts, so you can find whatever you want to listen to within a few clicks. Whether you are in the mood to listen to a discussion of a true crime case, want to experience the adrenaline rush of listening to a horror thriller, learn about the latest political happening in the world, or need some tips and tricks to upgrade your business game, or want to listen to a fictional story, there is a podcast for you.
Provides a community
Podcasters build communities where they can grow their listenership, increase their download number, and help engage sponsors. The most important aspect is that it can be a haven for listeners looking for a community. These communities are the most appealing factor of a podcast that makes them unique from other entertainment mediums. If you look into the behind-the-scenes world and have a lot of interaction with other members of the community, you will understand how close these communities are.
Create intimacy
When you hear the word intimacy, do not think this is the platform for connecting you with your loved one. The intimacy that is referred to here is intimacy towards the hosts. You can connect with the host in podcasting, especially in the nonfiction space. You will also be able to connect with them through their social media or emails.
Listening to a podcast is like listening to the banter of friends. So, once you hear it and start enjoying a discussion on the topic, you will want to listen more and explore many options podcasts open for you. This will make the podcast more of a companion who will distract you, entertain you, and make you laugh when you feel lonely. This relationship will keep the listeners coming back to them.